THE OPPORTUNITY
Working closely with cannabis brand PUREXTRACTS our team at Clever created a new line of Cured Cannabis Cartridges™ called Preserve. Our goal was to reflect the company ethos of connecting people and the planet through symbolic and timeless feeling of the logo, as well as the eco-friendly fully compostable packaging solutions that our team sourced and designed.
ROLES
Naming, Strategy, Brand Identity, Print, Packaging, Photography, Social Media
CREDITS
Agency: Clever Creative
Creative Director: Amy Wilk
Art Director: Emily Zarnow
Designer: Emily Zarnow, Meredith Godwin-Kresge
Copywriter/Strategy: Michelle Seekamp
AWARDS
GD USA Health + Wellness Packaging Design